Fall 2021Hardlines Strategies

CUSTOMER PROFILE

in September 2020, replacing Meridian Tool and Hardware. “Fortunately, during the time when I was surplused, Saent and I started talking about the opportunity to purchase this hardware store, and everything just fell into place,” Almanza says. “I really believe it was in God’s hands at that point.” Picking the Right Partnership Izquierdo and Almanza credit the store’s relationship with Blish-Mize as a major factor in their success so far. They are grateful for the advice of their Blish-Mize sales representative and the area manager who are always willing to help, answer questions and make it easy for them to do business. “The help of Blish-Mize has been incredible. It is the best partnership we could find, hands down. I think we are where we are now because of Blish-Mize,” Izquierdo says. “Thanks to them, we’re growing like crazy every month. That’s the bottom line. We’re just blessed.”

Before Whatchamacallit opened its doors, the owners added a new facade and all new signage to the exterior of the store to catch the attention of passersby.

The store’s Blish-Mize sales representatives helped the owners reconfigure the inside of the store, moving products to gondolas and shelves and making it easier for customers to shop the aisles and find what they need.

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