HardlinesStrategies_Fall_2024

BLISH-MIZE INSIDE

Advertising Made Easy Utilize Blish-Mize’s Custom Ad Programs for Targeted Growth T he customizable advertising program

“When it comes to advertising, creating circulars and making digital ads, we hear from customers that they just don’t have time,” says marketing director Cindy Kane. “Once they see how easy this program is, it’s a pretty simple decision to make.” You can opt into a standard circular program, but there are other programs that take your advertising to the next level, including digital advertising, social media and in-store signage. You can choose the program that makes the most sense for your business. “What’s great about these programs is that we do a lot of the work for you,” says

Sara Rebant, sales and marketing support coordinator. “My job is to make the process simple for our customers.” Advertising Program Workshop On Friday from 8:30 a.m. to 1:30 p.m. at the Fall Market, bring your laptops for an in-depth tour of the Blish-Mize advertising program. Kane and Rebant will walk you through the program, answer any questions and show you how easy it is to use. If you can’t make it to the Market, contact your local Blish-Mize sales representative to arrange a one-on-one demonstration.

Blish-Mize offers is another layer to the

company’s dedication to helping its customers remain competitive in their markets.

Custom-Made Programs

Gold Program, $50/month • Commit to 12 months to receive a discount for each item in the monthly flyer • Create on-demand flyers with no set schedule • Pre-set social media posts to promote sale items • Sign Studio allows you to create your own in-store signage, including price cards, posters and more • AD-Viewer allows you to turn sales items from circulars into digital ads and schedule sale items to post to your social media accounts • X-Press Ad is a customizable two-page flyer including featured items on the front and back pages of the monthly circulars—choose preset or make your own • Pointy , a local inventory advertising program that connects your in-store inventory to online searches

Gold+ Program, $100/month • Receive all products and services featured in the Gold package plus 250 copies of your flyer, one set of price cards and free shipping

40 Fall 2024 • Hardlines Strategies