Fall 2018 Hardlines Strategies

CUSTOMER PROFILE

Doyle says. “The positive response we’ve gotten so far has us all feeling this is going to be something that really attracts customers and draws in new faces for us.” Helping Hand Given the task of operating a store in transition over several months, O’Connell and Doyle can be forgiven for allowing frustrations to rise during the process. The store remained open at the old location even as products were being transported across town, requiring employees to be constantly on the move bringing products to customers and providing them with any items they needed. The co-managers were eager for some help in setting up their new location. A Blish-Mize team was able to spend over a week assisting Triple O’s in merchandising and configuring the

new store, O’Connell says, with the goal of being fully open and stocked on April 1. “There were more than a few late nights, because we had set a date we wanted to meet,” O’Connell says. “The Blish-Mize team has been nothing but friendly and easy to work with, but more than that, we can trust their advice and guidance on setting up the store. They’re still helping us as we find our footing in this space, and that’s been a huge factor in keeping us on track as a business.” While assistance with merchandising the new salesfloor has kept stress down at Triple O’s, there have been other ways Blish-Mize has been a strong partner for the building supply store, O’Connell and Doyle say. The business’s primary competition in Sidney is a family-owned regional business, as well as several other independent stores, but the true

Hardware House lighting has been an area of sales growth for the new location of Triple O’s.

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