Strategies_Fall2025

CUSTOMER PROFILE

any time we needed supplies, we had to make a long trip. We wanted to prevent that hassle for other residents.” The idea of opening a store had been on their minds for years and after identifying the perfect location, a prime spot on the main thoroughfare through town, they began planning in late 2023. By March 2024, they closed on the property and started the journey of transforming it into Hunny-Do’s Hardware. “It was a perfect location,” Brenda says. “Lots of room to expand, easy for people to find and we even have a second building we can use for lumber and building materials in the future.” The Right Partner From the start, Brenda and Oren knew they wanted to work with Blish-Mize. Brenda’s experience working with Blish-Mize during her time working at other hardware stores made the decision easy. “I had a great experience with Blish-Mize before, and I made it a point to work with them as our primary supplier,” she says. Their Blish-Mize sales representative, Dillon Dannelley, played a crucial role from day one. “Dillon came out to our home, sat down with us, asked us what we wanted and showed us what Blish-Mize could offer,” Oren says. “He told us exactly what we needed to do, and we went out and did it.” Dillon connected them with Janet Elias, Blish-Mize regional sales manager, who helped design an efficient store layout and floor plan. “Janet and the Blish-Mize team made us an exceptional floor plan,” Oren says. “We made a few changes, but it’s basically what she designed.” us what Blish-Mize could offer. He told us exactly what we needed to do, and we went out and did it.” —Oren Hawksford, Hunny Do’s Hardware “Dillon came out to our home, sat down with us, asked us what we wanted and showed

Hunny-Do’s Hardware keeps frequently purchased and high theft products near its cash register where they are highly visible to both staff members and customers.

Hardlines Strategies • Fall 2025 23