Strategies_Fall2025

CUSTOMER PROFILE

The support didn’t stop at the design. Blish-Mize leveraged its network to help Hunny-Do’s acquire high-quality fixtures, shelving and equipment at significantly discounted prices. At the Blish-Mize Spring Market, Brenda and Oren took advantage of multiple booth deals and bought several complete booths and their PLPs for store setup. “When vendors learned we were from a brand new store that wasn’t open yet, they gave us competitive wholesale rates. They helped us tremendously,” Brenda says. “A lot of vendors we met at the market came to the store on their own time and helped set up their product in our store.” Even when Brenda and Oren faced challenges like high interest rates and outdated fixtures that came with the property, Blish-Mize found creative solutions, like sourcing used fixtures and helping them stay within their budget. “I don’t think we’d be open today if we had gone with any other supplier than Blish-Mize,” Brenda says. “If it weren’t for our sales representative, Dillon, we wouldn’t be here. He stepped up and made multiple visits to our store to help us.” Oren says once they had their fixtures and shelving, Blish-Mize sent a team of five to fully set and stock the store in under four days. “The team at Blish-Mize was just as excited about opening our store as we were,” Oren says.

Blish-Mize helped Brenda Richard and Oren Hawksford find shelving and displays to help build their store within their budget.

Booth # 408

24 Fall 2025 • Hardlines Strategies

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